Introducing Warm Science, our formula for a glow within and without
At whind, we believe in making Beauty highly effective through joy. Our products are a combinatio...
Read moreMeet Marrakech Light, the fast-absorbing, super nourishing, illuminating magic oil
Introducing our unique blend of 9 magic sun oils, Marrakech Light Illuminating Magic Oil. A deepl...
Read moreSay Hello to Sahara Silk, our creamy, non-abrasive triple action exfoliator
We're so excited to introduce you to Sahara Silk, our innovative triple action exfoliator enriche...
Read moreAnd women were gifted the hammam
I am told that my first experience with Moroccan beauty hero- Rhassoul - happened as a young todd...
Read moreMoroccan skincare secrets you need to know
Drawing on a history of rich natural resources and a heritage of beauty rituals, Morocco is brimm...
Read moreThe transformation of the Hammam ritual in 2021
Years later, I was living in Paris in my twenties when I suddenly yearned for the familiar, centu...
Read moreHow to get smoother skin: faster, smarter and at home
Wondering how you can quickly - and effectively - reverse parched, patchy skin? We’ve compiled a ...
Read moreEverything you wanted to know about Moroccan Black Soap - and why you need it
Black soap might not have the initial allure of, say, something bubbly and well-scented, but its ...
Read moreOur top tips for winter skin prep
Snowfall, chilly winds, a cold that sinks in your bones and just won’t leave -- winter requires s...
Read moreThe Moroccan Glow deconstructed
To be “full of light” is the highest compliment in Morocco. It is a reflection of not only a pos...
Read moreThe three faces of one Morocco
When I am homesick, I often seek refuge in things that allow me to time travel back to Morocco:
Read moreThe thing about orange blossom
There is something about Orange Blossom that has always been quite magical to me. Just a whiff of...
Read moreOrigins: Made in Meknes
I am originally from Fez, but grew up in Meknes. Figuratively and literally, Fez is my father and...
Read moreMorocco like a local: Sara
We caught up with global nomad, Sara, to find out what she misses most when she’s traveling. Born...
Read moreMorocco like a local: Hind
Welcome to our new inside dive into the world of whind. We sat down with Hind, the founder of whi...
Read moreThe scent of Marrakech: 10 things we learned about Serge Lutens' fragrant playground
French perfumer Serge Lutens has indelibly left his mark on the beauty industry, engineering Chri...
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